partners

partner queries

• +What is betty?
  betty is an exciting new lifestyle and femcare brand for teenage girls consisting o​f ​a

  content-led digital space (​betty.me​), an app, a monthly subscription box, an online shop, a

  brand new femcare range and a nationwide education programme. betty is a brand that is​

  going to break down barriers and empower a generation of girls, while offering support and

  advice.

  ​​​betty.me​​​ is led by a high-profile team of journalists and video is a key element of the brand.

  We feature daily news and features on health, beauty, skincare, life, school, boys, current

  affairs and opinion pieces. bettybox is a fabulous parcel that contains everything a girl could

  need for her period, including her choice of sanitary product, skincare, beauty and lifestyle

  products.

  There a number of ways to work with betty, from products in bettybox, to YouTube tutorials,

  blogs, vlogs and sponsored online content on betty.me

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• +What are the benefits to working with betty
  There are too many to list here! Partnering with betty is a fantastic way to put your product directly in the hands of thousands of highly engaged young girls, or to raise awareness of your brand. There are endless marketing and digital advantages to featuring in a campaign and we can share them all with you over a coffee. Email us at partnerships@iartuk.com.

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• +I’d like to feature my product in bettybox - how do I go about this
  We’d love to hear from you! Please email partnerships@iartuk.com​ with details of your product​ and a member of our team will get back to you.

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• +I’d like to place a leaflet / insert in bettybox - how do I go about this?
  Great! Drop us an email at partnerships@iartuk.com and we can send you our insert campaign pack and book in a chat.

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• +I’d like to sponsor some content on betty.me - what are your rates
  Content is at the heart of the betty brand and we’re always open to conversations about commercial opportunities. Drop us an email at partnerships@iartuk.com​ and we’d be happy to discuss further over coffee and cake

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• +I’d like to run an ad campaign on betty.me - who should I speak to?
  Email our partner team at Partnerships@iartuk.com who can share more details on our​ commercial opportunities.

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